The Musical Note has always been the source for Jewish sheet music. With the years, the site was starting to show its age. It suffered from visual clutter with a heavy color scheme, complex navigation paths, unfocused user journey, and a steep learning curve for new visitors.
The Musical Note needed a modern, streamlined redesign to improve user experience and focus on core functionality.
D7mtg implemented a minimalist redesign with a monochromatic color palette, clean but rich typography (see the delicious new serif type), simplified navigation structure, and a prominent search-first approach with a centralized search bar, intuitive category filtering, streamlined product pages, and mobile-responsive design.
The new design delivered impressive results, with 26% faster average time to find products, a 7% increase in search utilization, a reduced bounce rate by 4%, and improved customer satisfaction.